Tasha
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Freelance Account Manager at Arnold KLP
London, England, United Kingdom
Summary
SKILL SET
• Excellent project management capability
• Strong ideation skills
• 3 years experience as an account handler, of which 2 years
were in CRM – digital and direct marketing
• 3 years experience in event management, majoring in the music arena
• Strong selling skills including securing brand sponsorships
• Understanding of usage rights, legal tender for all online and offline
work
• Led research projects on consumer trends
• Good accounting and budgeting skills
• Online media buying knowledge
Experience
Arnold KLP
Freelance Senior Account Manager
May 2011 – Present (11 years 4 months)
Grant McCann Erickson
3 months
Senior Account Manager
February 2011 – April 2011 (3 months)
Senior Account Manager
February 2011 – April 2011 (3 months)
Electric Peacock Festival
Festival Co Founder and Director
December 2010 – February 2011 (3 months)
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RPM Ltd
4 months
Freelance Account Manager
September 2010 – December 2010 (4 months)
The Reggie Candappa Creative Awards
Project Manager
August 2009 – January 2010 (6 months)
As a part of the Reggie Candappa Foundation for the Arts, an awards
ceremony is held every year to reward the creative industry. These awards are
not limited to advertising agencies but opens it doors to freelancers, creative
individuals, photographers, web designers and production houses. The event
is to be held on the 11th of December 2009.
Galle Film Festival
Sponsorship Manager
September 2009 – December 2009 (4 months)
Heading up Sponsorship and Promotions for Sri Lanka’s first international film
festival to be held between the 2nd and 6th of December 2009. The festival
has been positioned to be South Asia’s premier film festival attracting both
Asian and International film premieres. The backdrop to the festival is the
historic Galle Dutch Fort.
MRM Worldwide
Account Handler
February 2008 – January 2009 (1 year)
Microsoft, Partner Business
McCann Worldgroup, London
Account Handler
August 2007 – February 2008 (7 months)
Key Responsibilities:
Led complex research projects focussed on consumer trends for the Nestle
central client
Wrote and edited presentations for sharing internally and externally within
McCann New York, McCann London and the central Nestlé Client.
Responsible for the management of usage rights on Television Commercials
produced for Nestlé across the global McCann network
Key Achievements:
Led the rejuvenation of intranet site used across the agency network
(Nespace)
Key team member for a major global pitch
Created a new global campaign report template for all McCann markets to use
Obtained a deep knowledge of the essence of the Nestlé brand and sub brands
Gained a strong understanding of research methods and resources used by the Interpublic Group
Internships
July 2004 – August 2006 (2 years 2 months)
Internship at ITN, June 2006: ITV and Channel 4, London
ITV: Shadowed members of the ITV team at both live and recorded news
production. Obtained basic editing and interviewing skills.
Channel 4 News: Given responsibility to follow leads, research stories and
build contacts for future news stories.; Developed archives for their main
clients, Coco-Cola and Sri Lankan Airlines.
Grant Public Relations affiliated to Weber- Shandwick, July 2004
Carried out research, analysing the daily newspapers, web sites, their
competitors, the business environment and research that featured these clients.
Charity Volunteer
October 2003 – January 2005 (1 year 4 months)
December 2004 – Tsunami strikes Sri Lanka
Volunteered for a business organization collecting humanitarian aid. Included
medical assistance for Tsunami victims primarily in the conflict affected areas
of Sri Lanka.
October 2003 – Intern working with administrative team at the ‘Domestic
Investors Dialogue’ UNDP Invest-in-Peace Project, Sri Lanka.
Seminar designed to bring together business leaders from conflict areas,
policy makers and donor agencies in Sri Lanka to work together for peace and
development. Coordination role which ensured all logistics and requirements
were met for the event.
Education
London School of Economics and Political Science
BSc, International Relations and History · (2004 – 2007)
Tasha